Nichols Research: Videoconferencing

Nichols Research, Inc. is a founding member of GroupNet, a national cooperative organization of top-rated marketing research focus facilities. GroupNet has formed an alliance with FocusVision Worldwide, Inc., ActiveGroup and ViC CD to offer corporate market researchers and their research providers an expanded package of video transmission services. With the addition of GroupNet, FocusVision's network includes 220 facilities worldwide.

Benefits of Videoconferencing

Videoconferencing offers live transmission of focus groups, mini-groups, one-one-one interviewing or usability labs from any of the member facilities nationwide, to any of the other member facilities, to your office if you have videoconferencing equipment, and to any other location worldwide with videoconferencing equipment utilizing "standards" or higher bandwidth. Videoconferencing offers your company many benefits and more flexible use of your research dollars. Some of these benefits include significant reductions in travel expenses, time away from the office, and time required to conduct multiple site projects. You also have the ability to involve more key people in the research and immediate, interactive debriefing sessions after the group. This will expedite the process of turning insight into action. At Nichols Research our Sunnyvale, San Francisco, Concord, and our Fresno facilities are equipped to transmit and receive focus groups. Contact Ray Yeen or call 408-773-8200 for more detailed information.

Public Room Videoconferencing

We also offer videoconferencing services at all facilities for your non-market research related needs, such as training, interviewing, in-staff meetings between locations, legal depositions, etc. For more information, please contact Ray Yeen or call 408-773-8200.

General Specifications

Polycom/PictureTel equipment; 384Kbps transmission for excellent quality picture and motion
Encryption of incoming and outgoing transmissions available to help ensure privacy
Face-to-face, smooth, interactive communication nationwide and worldwide
Can interface between multiple locations
Document cameras plus two-way audio and video interaction between locations allow for exchanges of text and visuals while the meeting is in progress
Professional camera operators
User friendly, "hands free" environment allows participants to concentrate on the meeting, not the technology
Transmission to remote viewer